Today I attended the kickoff meeting of Lehigh's brand-new management consulting club, to show support as one of the club's faculty co-advisers. (This was far more interesting than the committee meeting I also had today, but I digress.) The club's leadership team - Urvi Kumar, Aaron Curry and Jacob Cohen - did a phenomenal job organizing the event. After a quick introduction the students broke into teams and worked on a case study about a new car-sharing service. Each team then made 5-min presentations. I was very impressed by the quality of the comments student teams made about the business problem described in the case, which they'd had never seen before. They had outstanding ideas and fantastic insights. Sometimes it is good for faculty members to be reminded what students can do outside the classroom. The turnout was also excellent.
The club is very timely since PwC (an enthusiastic supporter of the club) recently announced it will start including a case-study element to its interviewing process. But beyond the obvious advantages on the job-search front, getting used to the case method also helps translate in-class knowledge to the real world, where employees have a lot of information at their disposal that may or may not be relevant to the problem they face, even when they don't pursue management consulting careers.
Urvi, Aaron and Jacob have a great lineup of events planned for the rest of the semester. If you're a Lehigh student and are interested in the club, feel free to contact them for more details (urk215, azc214, jyc214).